The sun goes down, the kids go to bed, and the adults get ready to hit the streets. Whether it’s to hang out with old friends, meet new people, grab a drink, or have a good time after a stressful week, people love to party. The...
Author - Ben Allen
How to Market A 5-Star Restaurant Experience
When average people think about going to a “5 Star Restaurant,” they expect a luxury experience never before done. It’s food so good the person eating it can’t imagine ever eating anything else, and an atmosphere so fancy they...
How Are People Searching Online for Restaurants?
In order to grow your business and keep your tables filled, you need to understand how people are choosing where they want to eat. In today’s world, that decision making process is heavily influenced by two factors: previous...
How to Design a Website That Makes Visitors Hungry
Restaurants need good looking websites. It’s no longer excusable to just have your menu on Yelp or AllMenu.com or some similar third-party site. You need to have a website AND it needs to look good. If you built your website over...
How to Link Build for Your Restaurant’s Website
Of all the factors Google looks at before ranking a website on a search result, one of the biggest is backlinks. Sure, good content can help a website rank, along with proper search engine optimization (SEO) backend work and...
Food Truck Marketing: How to Find Success with Outdoor Dining
As the weather outside gets warmer and people look for reasons to get outside, food trucks start to warm up their fryers and fill up their gas tanks. While many food trucks stay open through the winter, summer is clearly their...
Does Your Restaurant Need to be on Vero?
If you follow any major influencers or celebrities on social media, you might have noticed a new social platform called Vero. That’s right, alongside Facebook, Instagram, Snapchat, Twitter, LinkedIn, Youtube, and a handful of...
How to Restart Your Restaurant’s Marketing Efforts After a Long Break
Running any kind of business is hard and time consuming, but running a restaurant is even harder. You have hundreds of guests every day that demand quality service, dozens of employees you have to manage, tons of food regulations...
The Growing Demand for Food Delivery & How to Market Your Restaurant’s Delivery
Phil comes home from a hard day’s work. He changes into his comfy clothes, checks his Facebook, then feels the sharp pain of hunger. He strolls over to the fridge and opens it, looking for his next meal. He’s disappointed. All...
Recovering the Public’s Trust After a Restaurant Health Scandal
A restaurant owner’s worst nightmare: getting a visit from the health department and getting a failing grade or having a large amount of guests getting food poisoning. This kind of health scandal ruins restaurants. Whether...