Restaurants need good looking websites. It’s no longer excusable to just have your menu on Yelp or AllMenu.com or some similar third-party site. You need to have a website AND it needs to look good. If you built your website over...
Author - Ben Allen
How to Link Build for Your Restaurant’s Website
Of all the factors Google looks at before ranking a website on a search result, one of the biggest is backlinks. Sure, good content can help a website rank, along with proper search engine optimization (SEO) backend work and...
Food Truck Marketing: How to Find Success with Outdoor Dining
As the weather outside gets warmer and people look for reasons to get outside, food trucks start to warm up their fryers and fill up their gas tanks. While many food trucks stay open through the winter, summer is clearly their...
Does Your Restaurant Need to be on Vero?
If you follow any major influencers or celebrities on social media, you might have noticed a new social platform called Vero. That’s right, alongside Facebook, Instagram, Snapchat, Twitter, LinkedIn, Youtube, and a handful of...
How to Restart Your Restaurant’s Marketing Efforts After a Long Break
Running any kind of business is hard and time consuming, but running a restaurant is even harder. You have hundreds of guests every day that demand quality service, dozens of employees you have to manage, tons of food regulations...
The Growing Demand for Food Delivery & How to Market Your Restaurant’s Delivery
Phil comes home from a hard day’s work. He changes into his comfy clothes, checks his Facebook, then feels the sharp pain of hunger. He strolls over to the fridge and opens it, looking for his next meal. He’s disappointed. All...
Recovering the Public’s Trust After a Restaurant Health Scandal
A restaurant owner’s worst nightmare: getting a visit from the health department and getting a failing grade or having a large amount of guests getting food poisoning. This kind of health scandal ruins restaurants. Whether...
Don’t Let Millennials Kill Your Restaurant
In nearly every industry, Millennials are shaking up how business is done. According to studies & news reports, Millennials aren’t buying tons of stuff like napkins, motorcycles, and diamonds, and they’re also not shopping at...
Increasing Your Restaurant’s Reach With Facebook Live
Live streaming is becoming a more normal part of our lives, with tools like Facebook Live and Twitch giving people their own 15 minutes of fame. Users can let people have a look into their lives and share important events with...
How to Utilize Google Analytics to Improve Your Restaurant’s Website
There is a lot of talk about the importance of data when it comes to marketing your restaurant, and the best place to get it is your website’s analytics. Applying that data to your marketing, and especially your site itself...