Zipscene helps large chain restaurants better know who their guests are and how to market to them. At the heart of the service is a data management platform that helps understand what customers like and don’t like, when they visit, and who they are, then put in place advanced, automated steps to interact with them. Zipscene’s aim is to help a chain integrate the data from its multiple partners and vendors into one central hub, from which these campaigns can be run — so it doesn’t matter who your existing vendors are.

Integrating POS, email marketing, online ordering, social gifting, response data from promotions and campaigns, and more, Zipscene gives the broadest possible insight into a restaurant’s sales and customers.