Recently we gave you one approach to getting started with content marketing. It involves writing down every question related to food — dining out in particular — that a person may have in your local market, writing out responses...
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More Digital Marketing Ideas for Restaurants
12 Fun Content Marketing Ideas for Restaurants
One Restaurant’s Wicked Creative Promotion Idea to Drive Repeat Business
I got a Groupon deals for a schooner sail in Salem, MA. I had a free Sunday and nothing to do last weekend, so I went. Though I know how you probably feel about Groupon, stick with me here.It was awesome, but that's not why...
Tablets in Restaurants: 3 Things You Need to Consider
The momentum is picking up for tablets and restaurants. I’ve got three things you need to consider before committing to deploy tablets in your restaurant — and this isn’t aimed solely at casual dining...
How to Build Sports Bar Promotions That Work
Is your sports bar one of many in a busy part of town? You know, one of those “restaurant row” areas or party hubs? I recently talked with Nick Fosberg, a creative and smart guy, and I’m going to share with you...
6 Ways to Use Snapchat in Your Restaurant Marketing
Wait. WTF is Snapchat? Fair question. Snapchat is a photo-messaging app that allows users to send photos, videos, or drawings to another user or a list of users. The catch? That image disappears in 1-10 seconds (you can set the...
How to Start a Real Restaurant Loyalty Program
This is a guest post by Ashley Tate, content manager at BigDoor. Empty seats. No restaurant wants them. But restaurant goers come in many different shapes and sizes. From the five star-only diners to those headed out the door to...