Go Dish
Year Founded: 2013
Categories: Mobile Marketing, Search
Note: Go Dish is no longer available as of January 2015.
Go Dish is a mobile app for consumers that that helps them select where to eat based on restaurants that are nearby, offering specials that very day. The app allows restaurants to set demand-based, variable pricing and market segmentation by consumers’ willingness to pay.
At 9:30 each morning, limited quantities of deals at nearby restaurants go live to app users. Users can then choose a dish and select their pick-up time. The more flexible they are, the more restaurants can reward them with more advantageous pricing.