According to a recent Restaurant.org report, the majority of restaurants have not integrated transaction data into their business strategy. That’s a problem that needs fixing. Restaurant point-of-sale (POS) systems have undergone...
More Digital Marketing Ideas for Restaurants
Restaurant Blogging 101: Who Does It, Why it Works, & How You Can Start
I was thinking about where to get dinner with my friends this past Sunday — the person organizing said he was “taking suggestions” and I took that to heart. So I did the first thing I usually do when I’m...
Own Your Restaurant’s Social Media with These Six Tips
The internet is a fast paced, ever-changing environment where new social platforms pop up every day. As a restaurant owner, there’s a good chance you’ve at least begun to realize the benefits of using social media for your...
Your Restaurant’s Reputation: How to Protect It (with examples)
Do you remember the last time you visited a fast food drive through? Chances are, the employee who handed you a bag of food also asked you to fill out a survey. Did you fill out the survey? Probably not. If you did, good on you...
Utilizing Color in Your Restaurant Marketing
When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO, creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into...
Getting Your Restaurant’s Website To The Top Of Google
It’s common for people to want to go out to eat, but be completely unsure what they want. They might toss around a few ideas around, but eventually, the smartphones will come out. They’ll start to hunt for where to go, so the...