Your restaurant needs its own custom mobile app. Period. There are some serious statistics on smartphone adoption and consumers’ app-savvy to back this up. 145 million Americans now own a smartphone, over 60% of all mobile...
More Digital Marketing Ideas for Restaurants
Your Loyalty Program is Going to Fail (But There’s Hope!)
We’re told that loyalty program members spend measurably more than non-members (in one restaurant study, it was $2.14 more per check). We’re told that their lifetime value to you, as a restaurant owner, is multi-fold...
12 Social Media Accounts Anyone in the Restaurant Biz Should Follow
Whether you’re taking a quick break at work and scrolling through your news feed or hunkering down for some serious online networking, it’s helpful to have a bundle of high quality social media accounts bookmarked for...
6 Restaurant Branding Tips for a Competitive Market
Photo by Vishwas Katti on Unsplash Positioning your company in the global market can be quite the challenge. There are so many different factors you cannot influence, branding becomes business’s ace to expand its customer base...
Sports Bars and Music. The Future Sounds Great.
Sports bars and music. They go together, like rama lamma lamma ka dinga da dinga dong. Don’t miss our free companion guide to this article: The Future of Music in Sports Bars But the times they are a-changin’. In the...
Should You Outsource Your Restaurant’s Social Media?
During my role as host of the Restaurant Unstoppable podcast (a podcast dedicated to gathering the advice from successful indie restaurant professionals on topics related to leadership, management and marketing) I’ve interviewed...