The landscape of restaurant POS (point of sale) is trapidly transforming. I’ve witnessed and experienced it. We all have. So I recently reached out to Justin Guinn, Market Research Associate with Software Advice, to get his...
More Digital Marketing Ideas for Restaurants
The Restaurant Marketing Weapon to Double Down On
If there was only one new restaurant marketing weapon you should dedicate yourself to for 2015 and beyond, it would be online ordering. But if there was one you should budget to reinvest in and put renewed emphasis on for 2015...
Why Restaurants Need Synchronized Marketing
Have you heard of synchronized marketing?Integrated marketing has been the norm for almost 20 years, but with the emergence of social media it’s high time we take a look at how we market restaurants.Integrated marketing, although...
Making Great Marketing Decisions with Restaurant CRM
This is the third article in our series on Restaurant CRM and how it can help you connect with guests. Our overview of Restaurant CRM, which is part one in the series, can be found here to get caught up. Part two featured 5...
3 New Email Marketing Habits for Restaurants
Email marketing remains my most highly-recommended, low-cost marketing tactic for restaurants. But not enough restaurants are doing aggressive things to energize and grow their email marketing efforts. Here are three immediate...
Know of Any Breweries Using Social Media Well? We Do
Let’s say you run a single, independent brewery or sports bar. Your experience is inherently a social experience, right? Social media should be a no-brainer. Unfortunately the reality is, we don’t always witness that, and...