You know you need to market your restaurant in order to draw in more customers. You may even know that content marketing is becoming the most valuable type of marketing, especially when combined with social media. But if you’re...
More Digital Marketing Ideas for Restaurants
April Showers Bring… 78 Different Holidays. Here’s How Your Restaurant Can Capitalize On Them
April has some legit holidays — Easter, Patriot’s Day, April Fool’s Day, Arbor Day. If you’re interested in doing any restaurant promotions around those holidays, you’re probably already on top of...
Getting More Interactive with Your Restaurant Email Marketing
So you’re ready to supercharge your restaurant email marketing. Congratulations: that’s a great decision in and of itself. After going through all of that trouble to build up an e-mail list for your business, what exactly do you...
A Lesson on Creativity for Restaurants for 2015
It’s really exciting to see what’s going on in the restaurant industry right now. I spent some time on the phone with the marketing manager of a Midwest-based chain that has over 200 locations, and she’s...
What Restaurant Marketers Need to Know About SEO
It may seem like everyone and their mother is an SEO expert these days. But really, a lot of the information you find about SEO is rooted in old-school practices. Whenever I talk about SEO with a friend outside the marketing...
Restaurants: What You Need to Know about Millennials — from a Millennial
Want to attract Millennials to your restaurant and loyalty program? Listen up. The following is a guest post from Rachel Woolslayer, certified Millennial. Lately, it seems like everyone has an opinion about Millennials. Articles...