By Alice Jones, Contributor Marketing for all businesses has become particularly important due to worldwide shutdowns stemming from concerns over economic shutdowns. Restaurants can gain insights from examining their advertising...
More Digital Marketing Ideas for Restaurants
Getting Started with Restaurant CRM: Selecting a Vendor
This is the second article in our series on Restaurant CRM and how it can help you connect with guests. Our overview of Restaurant CRM, which is part one in the series, can be found here to get caught up. Now, let’s imagine that...
5 Uses of Wearable Technology in Restaurants
I am extremely bullish on the use of wearable technology in the restaurant industry. Devices like the Apple Watch can provide subtle notifications, reminders, and guest details that are much less intrusive than a smartphone. In...
4 Examples of Amazing Off-Beat Bar & Restaurant Promotions
Early-bird specials. Happy Hour. All-you-can-eat nachos. Beer & wing combos. There are a lot of staple promotions that get thrown around the restaurant and for good reason. They’re tried & true and diners typically flock...
One Restaurant’s Powerful December Promotion Idea
December is widely hailed as National Bingo Month. So I’m going to tell you about how I use bingo as a December promotion in one of my bars to boost sales on a Tuesday night. (Yes, a restaurant can do this too, just need to make...
Utilizing Color in Your Restaurant Marketing
When you’re trying to market your restaurant and your brand, the first things that likely come to mind are improving SEO, creating unique campaigns to draw attention, and perhaps even holding special events to draw customers into...