Author - Brandon Hull

Restaurant Podcasts

Table Touch Podcast 005 — America’s Best Burrito & Charlie Hopper of Selling Eating

by Brandon Hull

3 min read

It’s time for a bonus episode of Table Touch! You’ve been very patient, but here’s the thing: Every other week we come to you live with a new restaurant podcast episode where we talk restaurant news, restaurant...

Restaurant Podcasts

Table Touch Podcast 004 — Crazy Yelp News & Dar Vasseghi, CEO of Yoshinoya

by Brandon Hull

3 min read

  Holy smokes is Yelp in the headlines. Love them or hate them, Yelp has an impact on whether people visit your restaurant(s). So, what should you do about it? We discuss that and more…and enjoy a great interview with...

SEO

Newsjacking: Easy Content Marketing for Restaurants

by Brandon Hull

4 min read

Just last week I shared 12 fun content marketing ideas with you. Item #7 on that list was the invitation, the exhortation, if you will, to jump on breaking news and memes. I gave you a one-sentence definition of newsjacking...

SEO

12 Fun Content Marketing Ideas for Restaurants

by Brandon Hull

7 min read

Recently we gave you one approach to getting started with content marketing. It involves writing down every question related to food — dining out in particular — that a person may have in your local market, writing out responses...

Promotions

5 Things to Do to Guarantee a Successful Restaurant LTO

by Brandon Hull

4 min read

LTOs (limited-time offers) are a staple in the restaurant industry and for good reason. A recent Technomic study suggests that half of Millennials and Gen Xers enjoy being the first of their friends to try an LTO menu item. That...

Restaurant Podcasts

Table Touch Podcast 003 — Our First Guest! Laura Cissel of California Tortilla

by Brandon Hull

2 min read

There’s a reason we’re all addicted to the restaurant industry: it’s the people. And hold your horses here now — don’t go thinking I mean Brandon and Randy. We don’t think we’re all that...

SEO

Content Marketing for Restaurants: One Approach That Works

by Brandon Hull

8 min read

Let’s talk about your restaurant’s content, shall we? When I say “content” I don’t mean the food or drinks you serve. I mean how you market with content. But first, I’m going to wean out a...

Tools

10 Cool Restaurant Marketing Resources to Keep An Eye On

by Brandon Hull

6 min read

First we gave you 10 companies to watch out for with their digital marketing tools for restaurants. We followed that up with 7 more great companies you should have on your radar. We’re back with another 10. We add companies...

Restaurant Podcasts

Table Touch Podcast 002 — Taco Bell, Snapchat, Selfies, and NRN’s ‘The Next 20’

by Brandon Hull

2 min read

  Brandon and Randy are back for episode #2 of Table Touch. And you thought (hoped?) we’d give up after just one episode. We are far more resilient than that. Randy and I talk about some great news and trends in the...

Promotions

How to Build Sports Bar Promotions That Work

by Brandon Hull

5 min read

Is your sports bar one of many in a busy part of town? You know, one of those “restaurant row” areas or party hubs? I recently talked with Nick Fosberg, a creative and smart guy, and I’m going to share with you...