Author - Brandon Hull

Email Marketing

A Great Example of Local Marketing with Email

by Brandon Hull

2 min read

Brands, this is a great idea from Beef ‘O’ Brady’s. I had to share it. We’re talking about a highly franchised chain of 220+ locations here. I’d go so far as to call the brand a loose confederation...

Social Media

How to Use Your Facebook Page in 4 Mindblowing Ways

by Brandon Hull

5 min read

Everyone is freaking out about Facebook. The still-free social network has everyone worried because of the transparently announced decline in organic reach we’re all going to experience with our Facebook pages. Some have...

Social Media

Setting Goals for Your Restaurant Social Media Marketing

by Brandon Hull

4 min read

This is the third post in our series comprising The Beginner’s Guide to Restaurant Social Media Marketing. View our first post on getting started here, including an important app you’ll want to download. Our second...

Interviews

Social Restaurant Podcast #038 — Dan Ponton on Rooster’s Culture

by Brandon Hull

1 min read

You’ll really enjoy this most recent episode of the Social Restaurant Podcast with Nate Riggs. Nate interviews Rooster’s CEO Dan Ponton about how they’ve run their brand for over 20 years — with all...

This Week In

This Week in Restaurant Technologies #07 – Domino’s, Taco Bell, Google, & Snapchat

by Brandon Hull

2 min read

We’re back with another episode of This Week in Restaurant Technologies. This week, Nate and I tackle a host of emerging restaurant news articles we’ve found pretty intriguing: Nate turned us on to the announced...

Location-Based Marketing

Do Beacons in Restaurants Make Sense?

by Brandon Hull

5 min read

Yes is the short answer, they do. Totes, as the kids say. We’ve got five reasons why beacons in restaurants make sense. UPDATE: We’ve published a follow-up to this post with three great scenarios where your restaurant...

Email Marketing

Email Marketing Metrics Restaurants Must Measure

by Brandon Hull

5 min read

This is the fourth post in our series comprising The Beginner’s Guide to Restaurant Email Marketing. View our first post on getting started here, our second post on selecting a vendor here, and our third on updating your email...

Interviews

Social Restaurant Podcast #037 – Jason Smylie of Caproitti’s Sandwich Shop

by Brandon Hull

1 min read

Google Glass in your restaurant. Folks, it’s gonna happen. At some point, you’re going to have someone walk into your restaurant wearing a pair. I’ve already personally witnessed them at Disneyland, where...

Interviews

Is Your Restaurant ‘Unstoppable’?

by Brandon Hull

2 min read

What would it mean to you if you felt you’re restaurant was unstoppable? At NextRestaurants, we talk a lot about how to get you there from a marketing standpoint. Meanwhile, Nate Riggs talks with restaurant leaders about...

This Week In

This Week in Restaurant Technologies #06 – Google, Google, Flurry, and Social

by Brandon Hull

1 min read

It’s Nate Riggs and Brandon Hull, back with a fresh episode of This Week in Restaurant Technologies. Episode Six is a great one — rather than “go deep” on 1-2 subjects, we tackle 4 developments in...