Author - Brandon Hull

Industry Marketing News

Restaurant Marketing News and Ideas 2/11/2014

by Brandon Hull

3 min read

The 2014 Winter Olympics are underway in Sochi. Hey sports bars and casual dining chains with televisions, how’s that working out for you in driving significant guest traffic? What? It’s not? That’s unfortunate...

Email Marketing

Getting Started with Email Marketing: Selecting a Vendor

by Brandon Hull

7 min read

Email marketing for restaurants still beats social for driving guests in. Here are 7 criteria and 7 companies to consider.

Mobile Pay

Mobile Payments are Here to Stay and Here’s What That Means

by Brandon Hull

2 min read

Alright, restaurant owners and operators, this mobile-payments-gone-bad story is just awful. I placed an order at a busy local restaurant and was attempting to pay with a mobile payment device I’ve been using around the country...

Industry Marketing News

Restaurant Marketing News and Ideas 2/4/2014

by Brandon Hull

3 min read

Buzzfeed tells us there are a multitude of technologies that know us better than we know ourselves. Indeed there are. I’ve got a son who wants me to buy him a $299 sensor-embedded basketball that gives him detailed feedback...

Site Updates

Announcing the Restaurant Digital Marketing Services Directory

by Brandon Hull

3 min read

How does one stay on top of all the new marketing services available to restaurant marketing leaders? Here’s how: we’re excited to officially announce the NextRestaurants Directory of restaurant marketing service...

Mobile Marketing

The Mobile Consumer and Fast Casual Restaurants

by Brandon Hull

2 min read

Restaurant marketing leaders, there are a number of new restaurant digital marketing service providers you need on your radar. This is the reason we’ve created the NextRestaurants Directory — to introduce you to new...

Featured

The Restaurant Marketing Echo Chamber

by Brandon Hull

3 min read

Echo chamber: a situation in which information, ideas, or beliefs are amplified or reinforced by transmission and repetition inside an “enclosed” system, often drowning out different or competing views (definition...

Industry Marketing News

Restaurant Marketing News and Ideas 1/28/2014

by Brandon Hull

3 min read

As we dive into this week’s restaurant marketing news and ideas update, a heads-up: Street Fight is sponsoring its Local Data Summit in New York on February 25. That is right around the corner. If you run a restaurant chain...

Industry Marketing News

Technology Changing Patrons’ Dining Out Experience

by Brandon Hull

1 min read

I couldn’t have said it better myself. Oh, wait… We shot my piece of this segment at Stacked in Fashion Valley, San Diego, California — which is a shining example of how to use technology as a means to an end...

Industry Marketing News

Restaurant Marketing News and Ideas 1/21/14

by Brandon Hull

2 min read

While some of you are still stressing out over our last blog post regarding securing your guest data, we’ll help you take your mind off that subject with our weekly roundup of others’ great restaurant marketing news...